Archipelago International is the largest privately owned and independent hotel operator in Southeast Asia, one of the most dynamic and fastest growing regions for both domestic and outbound tourism. We are the market leader in Bali, one of the world’s most popular travel destinations.
Over the past two decades, we have transformed the Indonesian hotel landscape with industry innovation and leadership. Our collection includes ten award-winning brands, ranging from budget to luxury, including ASTON, the most trusted and best known hotel brand in the Archipelago. While we continue to lead the region, we are also aggressively expanding globally with operations and development underway in the Middle East and the Caribbean - with many more destinations to follow.
Archipelago International is proud to be only the second hotel group in the world, that has set up and operated the athletes villages at a major international games, the 18th Asian Games in 2018.
To be universally recognized as the preferred hospitality company in Asia for guests, owners and employees.THE MISSION
Exceeding guest expectations in all our hotels, helping our staff develop their careers, while supporting owners in designing, creating and successfully operating a ‘best in class’ hotel that they can be proud of.SUSTAINABILITY
We understand that we have a responsibility for our planet, our grandchildren and their grandchildren. For us, an investment is not an investment if it harms mother nature and poluts planet earth. We have rejected numerous projects previously, where business partners left us unconvinced, that they care about sustainability and the importance of going green. We will remain selective in this regard and do our part to save the planet, while continuing to look for new ways to reduce the impact on the environment and implement the latest sustainability policies across all our properties.Just a few of the green initiatives we already have in place:
- Plastic reduction: Plastic used in straws and toiletries packaging has been replaced by recyclable and environmentally-friendly materials. Some of our brands use soap dispensers. We have stopped the use of plastic water bottles in all guest rooms and provide mugs, which can be filled with water from water dispensers conveniently located on guest floors. Plastic impact on our oceans is a major issue and yet hundreds of millions of plastic bottles are wasted each year by hotels alone.
- Water conservation: We have an effective linen reuse program in place, that encourages our guests to refrain from having linen and towels exchanged and washed on a daily basis.
- Sustainable cleaning products: Natural alternatives, that are less irritating to the environment are preferred over products with chlorine bleach and other environmentally-damaging products.
- Energy saving: We continue to reduce energy by introducing energy-saving equipment in all public and back-of-the-house areas and constantly training our staff and fostering an energy saving work environment for all.
- Recycling and waste reduction: Programs are in place across all areas, that reduce the use of paper and other disposables, while at the same time food waste is kept at a minimum. The World Bank predicts that by 2050 humans will produce 3,6 billion tons of waste every year, ending up on landfills and in the oceans.
Technology & Integration
Sales & Marketing
E-Commerce and Revenue Management
Human Resources & Development
Charles was instrumental in building the largest hotel chain in Hawaii and has been a pioneer in the industry, bringing the condotel concept to Indonesia.
Charles created Archipelago in 1997 and has been living in Southeast Asia ever since.
After receiving his MBA from the University of Leicester, he went on to work in some of Europe's most thriving cities, including London, Paris, Copenhagen and his hometown, Dublin; but his drive to expand his business repertoire brought him to Indonesia almost 20 years ago.
Now at the helm of Archipelago International, John, along with company founder and Chairman Charles Brookfield has been responsible for the incredible development of the company over recent years through developing and constructing their own hotels as well as through management, franchising, ‘manchising’ and licensing agreements.
He is a Chartered Fellow of the Chartered Management Institute in the UK and received his MBA from the University College of Estate Management, Reading, England.
He brings multi-industry strategic management expertise to our team, which will assist us in developing our business internationally.
He has more than 30 years of hospitality industry experience in Indonesia, Vietnam, the USA, Germany, Belgium, Spain and Austria having held senior management positions with such notable hotel groups as Ian Schrager Hotels and Four Seasons in New York and Mandarin Oriental and IHG in Jakarta and Bali.
He is currently working to automate, integrate, and standardize many aspects of our business to ensure that Archipelago International stays at the forefront of this digital age.
Prior to that, he spent extensive time in New York City, working for some of the most iconic boutique hotels, that have made headlines around the world.
Sam graduated in Germany and holds a hotel management as well as a business degree.
Backed up by 15 years of hospitality experience, he leads the team in balancing the market mix and ensuring that each property’s Total REVPAR is optimized to its fullest potential.
He has served as the financial controller of international brands such as Hilton, Intercontinental and the Accor group prior to joining Archipelago International, and today, Heru oversees the finance divisions of all of Archipelago’s properties.
He started his career as a restaurant trainer in a distinguished Japanese restaurant at Hyatt Regency Surabaya.
Graduated from the University of Airlangga, Surabaya earning Bachelor Degree in International Relations Affairs, Faisal is also recently completed his post-graduate Diploma in Global Human Resources Management at the University of Liverpool, UK.
Since joining Archipelago International in 1998 he has worked in Jakarta, Bali and Cebu (Philippines) as Executive Chef, Corporate Chef ico F&B, General Manager, and Regional General Manager.
He will be coordinating the Operational Regional Managers and assisting all hotel and villa operations to ensure that guest expectations are continually exceeded.
Wisma Staco, 3rd Floor, Suite 100 Jl. Casablanca Kav. 18 Jakarta 12870, Indonesia
Jl. Raya Kledokan No.6, Ngentak
Caturtunggal, Kec. Depok, Kabupaten Sleman, Daerah Istimewa
Sanur Arcade Block D Kav. 18
Jl. Bypass Ngurah Rai
E : firstname.lastname@example.org
'We are small enough to treasure each of our hotels but large and skilled enough to successfully compete on the global stage' says John Flood, President & CEO of Archipelago International.
We have grown organically with much success in our home markets over the last 20 years, whilst at the same time perfecting our brand portfolio, technology, systems and standards. Now, with the capabilities to compete with and outperform any major international hotel chain, our group is successfully expanding to new global markets, while staying true to our Asian roots and the world-renowned Asian hospitality.
Flexible, creative and dynamic in our approach, we put forward imaginative proposals, brands and business models, that are owner and partner centric. We seek like-minded owners and partners to work for and with in the years ahead.
When you partner with Archipelago International, you gain access to our unparalleled expertise in key areas of hotel development and operations, together with our powerful brands that instill consumer confidence and loyalty.
While we continue to focus on fortifying our market leading position in Southeast Asia, we are making aggressive moves globally and have opened representative offices in Singapore, India, the Kingdom of Saudi Arabia, the UAE, Ireland and the Dominican Republic, to support our development internationally and in particular key markets in South Asia, The Middle East, Africa and Latin America.
Today’s consumer searches for, assesses and books their hotel room in a different way than before. Mobile bookings have rapidly increased, travel agents have moved online, metasearch has become a major factor and selling, while marketing and advertising to the modern traveler has moved to digital platforms and social media.
Archipelago International recognized the importance of E-Commerce in the very early stages when many hotel groups still perceived online hotel bookings as a short-lived trend. We did not only react to the changing consumer behavior, but in fact took a pioneering role and positively impacted the industry with innovation and hunger for exploring and implementing new solutions - something that continues to the present day.
We use the latest systems available in the market, provide software integration and connections to all our hotel units and have an effective yield management system in place to ensure our revenues are maximized and hotel owners get the best returns.
Depending on property type, location and the market, our brand websites rank among the top three most generating revenue websites, competing with OTA partner websites. Everything we do online is intended to make the booking process as easy and transparent as possible, while building consumer confidence and trust with each click.
We use our own CRS and have it centralized by leveraging the capabilities of our large and highly experienced Corporate Office team, so that individual hotels in our group are not burdened by it. The classic CRS has been re-imagined by us and is now more focused on E-Commerce and yield management, ensuring a seamless booking process through the hotels systems or if guests are booking through our other channel partners.
To find out how to start your project on the right path and set off in the right direction, please contact us:
Europe, Middle East, Africa, and The Americas
Gerard Byrne - MD Archipelago Overseas
Archipelago International played a major role in the successful planning and staging of one of the world's largest sporting events - the 18th Asian Games. This took place in August 2018, when over 18,000 athletes from all over Asia came to Indonesia to compete for gold. This is a larger number of athletes than the Olympic Games (as the quota of athletes per country is higher). Archipelago International was proud to be the selected accommodation provider for two athletes villages in Jakarta and Palembang. The trust put into our hands resulted in an unprecedented logistical effort and a tremendous success.
Meeting the requirements set by INASGOC and planning for an effective management and oversight of the villages for the scale of this event has its challenges as the villages were in two different cities with Archipelago International utilizing the help and expertise of over 600 staff, support personnel, logistical, IT and programming specialists to ensure the comfort and safety of all guests staying at the athletes villages.
John Flood, President and CEO of Archipelago International spoke about being chosen to provide the accommodation for elite athletes from over 45 countries and the great support they received from INASGOC and everyone involved: 'We are delighted to be part of history. Having worked alongside INASGOC and the various Government departments in such an effective and collaborative manner was a real pleasure and a great experience – everyone was really focused and totally committed to making the games a roaring success and making Indonesia proud.'